Well the mascara wars are really firing up. Let’s face it there are so many mascara’s out there each one promises to be the next best thing. So I am going to put them through their paces.

I didn’t think I was going to like this mascara. How wrong could I be?  As long as you do not over load the brush it works fine. In fact, it works more than fine and I was astounded about the length and volume of the lashes.

The only thing I don’t like about this mascara is the price. QVC are selling this at £17.50 plus postage and packaging. So we are looking at around the twenty pounds mark. QVC do sell duos of Mally mascara, but they seem to be a different formulation. The duos are priced at around the £24.00 mark.

I really don’t think that you should have to pay more than around the ten pounds for a mascara. Unless of course the results are exceptional, and even then, I would find that price hard to swallow.

Women spend a lot on their make-up. Cosmetics is big business. I am still looking for that one brand that can meet all my needs. But that is asking a lot and we do like to mix and match, otherwise it would be a little boring.

Anyway Mally has won a consumer choice award from QVC and it has been highly rated elsewhere.

Here are my results:

Without mascara

Waiting for my mascara and the rest of my make-up

With Mascara but no lash primer. Curled lashes.

Mascara lashes

Volume with Mally

This second view shows that actually Mally Provides more volume than the ELF mascara reviewed previously The Mally mascara is just one coat, where as with the ELF I used two coats and curled them again afterwards.

As I have very fair and sparse lashes the Mally Mascara did a pretty good job. Actually both the ELF and the Mally mascaras did a good job. But the Mally smudgde less and was a lot easier to get off. The ELF mascara really did leave a mess when trying to remove it.